Alanna Goodman

Alanna Goodman

Content Marketing Specialist

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about

From scribbling stories in notebooks to writing for a public company, Alanna has always had a passion for threading words together to bring a story to life. She joined ZoomInfo in June 2020—when ZI went public! As a content marketing specialist, Alanna began with writing about recruiting and operations. She is now the lead writer for the marketing persona. A Virginia native, Alanna moved to Boston to join the ZoomInfo team at the Waltham, MA office. In her free time, she enjoys exploring the city, reading, hiking, and finding dogs to pet since she doesn’t have her own ... yet!

latest posts

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10 Ways to Use Intent in Your ABM Strategy

The Comprehensive Guide to Consolidating Your Marketing Tech Stack

byAlanna Goodman

How To Segment Audiences: A B2B Marketer’s Guide

byAlanna Goodman

13 ABM Metrics You Should Be Monitoring Right Now

byAlanna Goodman